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Korean Foundation for International Cultural Exchange. Age-wise, there is a greater variance between the groups; 72.5% of SEVENTEENs concert audience is comprised of teenagers (aged 10-19), similar to BTSs 67.8% of teenage concert goers. BTS Universe Story BTS Universe Story is a free-to-play simulation game focused on the world-renowned Kpop band BTS. In terms of frequency, Indonesian cities are represented the most in this Top 10 list, while other countries boast only a few cities. You can only download this statistic as a Premium user. There are of course male fans, but male fans virtually avoid male idol groups. The first was to use our data to uncover where K-Pop has made its mark globally and where its biggest audience lies. From new album releases to concert coverage, our site has it all. This might be because they have a bigger than ever awareness amongst the general public and casual listeners, which is a big indication that BTS will soon become a household. For instance, many K-Pop artists have released Spanish tracks and collaborated with local artists. FYI, this is . Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. Digging into historical performance in some of these key cities, we see that (unsurprisingly) Seoul remains a consistently strong consumer of K-Pop across Instagram, Spotify, and YouTube when looking at the last five months. Of course, there were a. The top two percentage figures show the gender demographics while the two digit figures on the very bottom represent the age demographics. However, the digital streaming and social media marketplace is saturated with local competitors such as Line Music, resulting in deceptively low consumption across US services like Spotify and YouTube. With BTS and BLACKPINK being the latest artists to capture our attention, the catchy, polished music with picture-perfect idols regularly sells out arenas worldwide. It is credited with producing the first K-pop idol group, H.O.T., in 1996, which established the "SM performance" style that the brand still employs today: a combination of impressive visuals,. Register in seconds and access exclusive features. allkpop is a registered trademark of 6Theory Media, LLC. As for the occupation, most of them are students followed by nurses or caregivers. Specifically for males, the one who spends below $50 gains the money from working part-time and savings rather than from parents. Instagram shows the largest deviation from these trends, with Mexico, Chile, and the United States comprising nearly 90 percent of K-Pop followers. Of course, there were a handful of idol groups who had an even number of males and females buying their albums. They have no real life knowledge so they just believe and go hard for anything. This statistic is not included in your account. [Online]. Bieber saw close to 390,000 mentions in the past week, while he was expected to see right under 100,000. So how do they do it? EXO, however, mainly has young adults (aged 20-29) going to their concerts (approximately 68%). Finally, we dove deeper to look at top regional cities for K-pop and their performance historically to determine the trajectory of this trend. When digging into historical trends for some of these top cities, we see that while all cities trended negatively on YouTube, most cities climbed across Instagram and Spotify. This trend continued through the second half of the decade as mega-groups such as BTS and Blackpink shattered expectations for the genres success in America. Though more pronounced, this echoes trends seen across Asian cities, a sign that video consumption of K-Pop could be softening. For instance, many K-Pop artists have released Spanish tracks and collaborated with local artists. One of the administrators behindthe BTS on Billboard! How old are K-pop fans? Unlike whats trending on the internet that shows Blackpink who always races with BTS to beat the record as the fastest video to reach millions of views, it turns out that MONSTA X and EXO are the second most favorite K-pop group and then followed by Blackpink. These trends are unsurprising for several reasons. "BTS always seem to do better and better after each comeback, especially on the charts. Success! As in the usual data-analysis pipeline, the first thing we have to do before conducting any analysis is to clean the data. There was some surprises like Loona's female count being so high, 70% is really high for girl group. In South Korean culture, a sasaeng, or sasaeng fan (Korean: ; Hanja: ; RR: sasaengpaen), is an obsessive fan who stalks or engages in other behavior constituting an invasion of the privacy of Korean idols, drama actors or other public figures.The term sasaeng comes from the Korean words sa (Korean: ; Hanja: ) meaning "private" and saeng (Korean: ; Hanja: . While Korea is the epicenter of K-pop, the genre has long been understood to be one of Koreas most successful exports. The K-pop industry has experienced significant growth both nationally and internationally during the last several years although it has been building for two decades. For instance, LG has had business partnerships in Panama since 1962, when it became an export hub for televisions. Content wise, K-Pop boasts a wide appeal, featuring innocuous and positive lyrics that appeal to the family oriented cultural sensibilities of the region. When digging into historical trends for some of these top cities, we see that while all cities trended negatively on YouTube, most cities climbed across Instagram and Spotify. Setidaknya ini juga terlihat dari animo penggemar saat BTS Meal diluncurkan beberapa waktu lalu. Statista. BTS an acronym for Bangtan Seonyondan, which loosely translates to "Bulletproof Boy Scouts" in Korean is composed of members Kim Namjoon (stage name RM), Kim Seokjin (Jin), Min Yoongi (Suga),. Also BTS biggest age demographic being 40-49, i wonder if this just korean fans i think it would make more sense to me, cause I don't think many 40+ western women access youtube and social media so far that would be exposed to bts and kpop. That said, K-Pop has shown itself to be a catchy and resilient art form, solidifying its position as a genre that's increasingly popular worldwide. The industrys significant growth also leads to the significant growth of a number of fans all around the world. 2. K-pop acts take up the three top spots on Billboard's Social 50 Chart. Vivid Seats. For a better experience, please enable JavaScript in your browser before proceeding. 4. aespa K-Pops wide appeal across Asia is due to several factors. BTS's Jin updates his Instagram for the first time in 2023! On September 9th, statistics have been disclosed, showing both the genders and age groups of fans attending SEVENTEEN, BTS and EXO concerts. Figure 7: How long have you been a K-pop fan? In total, 1477 K-Pop fans from 92 predominantly Western countries fully completed an extensive online survey measuring fanship, fandom and psychosocial outcomes (happiness, self-esteem and social connectedness). (2020). First, the greatest percentage of consumption/engagement can be found in East and Southeast Asia. So, other than TWICE and IZ*ONE, everyone else has mostly female listeners. Finally, audiences who are 55 years old and above make up 2% of site traffic. For instance, Spotify did not launch in Korea until February 2021, is unavailable in China, and competes with local streaming services in Japan. This is a short 5-question survey about the demographics of members of the K- Pop fandom. If you are an admin, please authenticate by logging in again. K-pop fandom involves much more than buying merchandise or attending concerts - fans are cultural producers themselves. The K-Pop wave has been well documented in the United States. Over the past two months, BTS saw over 36 million mentions, nearly 4,000 times as many as Next Big Sound's expected rate. The K-Pop wave has been well documented in the United States. Register in seconds and access exclusive features. There are also historical and economic ties with the region. Use Ask Statista Research Service, respondents who experienced South Korean cultural contents, *This survey was conducted in the following 18 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Australia, United States, Brazil, Argentina, France, UK, Russia, Turkey, UAE, and South Africa. In summation, we see that K-Pop has evolved to be a widespread genre not only regionally, but across the globe as well. It turns out that BTS is the most favorite K-pop group from all countries with the USA as the country that has the highest number of respondents. BTS and Exo overperform on Twitter more significantly than any other artists, according to data from [+] Next Big Sound. to incorporate the statistic into your presentation at any time. You can also find the Tableau Public visualization dashboard I've created to support this article. With BTS and BLACKPINK being the latest artists to capture our attention, the catchy, polished music with picture-perfect idols regularly sells out arenas worldwide. Yet K-Pop has made great strides in bridging the cultural divide. To do this, we looked at the Top 200 K-Pop artists in terms of Spotify Monthly Listeners, although we excluded BTS and Blackpink from our analysis due to their outlier status as global megastars. Korean companies in industries ranging from electronics to gaming have established the model for turning localized success into household names across the globe: a model that K-Pop is now building upon. And gradually the age group for the audience has grown which indicates that the number of fans have accumulated. Chart. We believe this is something, AT&T SportsNet, Another Regional Sports Network, Could Be Declaring Bankruptcy This Month, Apple TV+ Is Looking Into Streaming More Live Sports, Megyn Kelly Mocks NBCs Savannah Guthrie For Getting Covid: Shes Had All The Vaccines And Boosters, CNN Hits 10-Year Low As Fox News Glides To Victory In Cable News Ratings. var F14249_sb_wait=setInterval(F14249_sb_wait_fn,100); Start your FREE subscription to Hypebot today. Looking at South America, we see that major capitals such as Santiago and Lima consistently land in the Top 10 for K-Pop fandom. Interestingly, almost 10% of EXOs concert audience are 30-39 years old, three times the statistic of both SEVENTEENs and BTSs respective 30 year age group concert audiences. 3. As a Premium user you get access to background information and details about the release of this statistic. ", BTS album total sales in South Korea 2013-2022, Top selling physical music albums South Korea 2022. rollingstoneindia.com/art-korean-music-videos/. They'refollowed closely by BTS, who have a Twitter audience that's about five times the size of Exo's.